As recently as 3 or 4 years ago, everyone put up web sites just because they had to or lose credibility among their customers. When it was designed, very little thought was given to the corporate image. Web programmers were left to start from scratch with little regard for the corporate message.
Today, web sites are an integrated part of a company's marketing plan. The web site should match the corporate image and message. When our team is engaged for a web project, our first step is to examine all the existing corporate materials. From there, a plan (site map) is developed for both short and long-term web goals.
Our design process gives our client three unique designs. This process ensures that we will exceed the goals of our client. Once a final design is approved, we move to copywriting, sub page design, content management, picture research & selection and programming. |